Repurpose Your FAQ Page to Drive Traffic & Sales

We all know that content is king. Producing content is not as easy as it sounds and can be time-consuming as well. In order to save you some time – you might want to consider repurposing existing content on your site to drive traffic and sales. Why do this? You want to leverage the internal knowledge that already currently exists about your product or service, and then share that with your potential customers.

We live in a time where individuals turn to the internet to seek answers to all sorts of questions. It is critical that you position your company to be ready to help them get the answers they need.

Here’s How You Do It:

  1. The best way to create relevant content for your audience is to understand what questions are on their mind. Click the link below to get a better understanding of your target audience.
  2. Consult with your customer service team to discover the most asked questions for inbound calls
  3. Browse your FAQ page to create long-form content from the most trending topics
  4. Attach actionable items to the new blog-style post

So ignore the calls to push more marketing dollars at this time. Instead, try creating blog-style content. This content will improve your SEO and drive more traffic to your site and increases sales.

Let us know if you implement this new change in your content strategy and get good results from it.